Newsletters

December 2014
In This Issue
» Warming Up for 2015
» Forrester: B-to-B Content Fails to Engage Users
» 10 Digital Marketing Trends for 2015
» 14 Biggest Tech Fails of 2014
» Atlanta Science Festival's Exploration Expo Call for Exhibitors

Warming Up for 2015
It's the time of year when people like me dust off their crystal balls, peer in for a look at what lies ahead, and share the goods with friends like you. This season, wearables and the Internet of Things and advances in mobile continue to dominate, and I expect we'll all hear a good deal about them in prognostications. Read more »

Forrester: B-to-B Content Fails to Engage Users
The majority of b-to-b websites fail to engage users with content, according to a new report from Forrester Research. The report, "B-to-B Content Fails the Customer Engagement Test," was based on a review of 30 b-to-b websites in six industries: technology, software, investing, medical products, manufacturing and services. Read more »

10 Digital Marketing Trends for 2015
Based on what we've seen in 2014, what can we expect in the marketing world in the coming year? How should marketers prepare themselves? It's the season of tinsel and top 10 lists, plum pudding and predictions – the time when marketers look ahead and resolve to evolve in the year to come. If you thought 2014 was full of surprises, wait until you see what the new year has in store. Read more »

14 Biggest Tech Fails of 2014
2014 was chock-full of big failures in technology, from security snafus to executive gaffes. Here are the top ... er ... bottom 14. Read more »

Atlanta Science Festival's Exploration Expo Call for Exhibitors
Exhibit at the Exploration Expo, Atlanta's biggest interactive science day, March 28 at Centennial Olympic Park. Feature your research, innovations, and unique STEM experiences in a fun, hands-on environment for over 16,000 curious people. Deadline to submit is Friday, January 9, 2015. Read more »

Carabiner Communications • 770-923-8332 • info@carabinerpr.comwww.carabinerpr.com
About Carabiner Communications
Founded in 2004, Carabiner is a highly cooperative group of seasoned marketing veterans specializing in public relations, digital communications, lead generation and content development. We help make big reputations for start-up and fast-growth B2B companies. We're as adept at honing and focusing messages as we are at delivering them, weaving together multiple communications channels to every client's advantage.
 Copyright © 2014 Carabiner Communications. All rights reserved.

Copyright © 2014 Carabiner Communications. All rights reserved.